Projected outcome
After the roadmap is complete
Projections based on Quillstone's current state and PathFinder's benchmark cohort of ~200 comparable HubSpot instances.
| Metric | Before | After | Δ |
|---|---|---|---|
| CRM health score | 61 / 100 | 84 / 100 | +23 |
| Forecast accuracy (quarter) | ±31% | ±11% | -20 pts |
| Open pipeline with a next step | 58% | 94% | +36 pts |
| MQL → SQL conversion | 6.2% | 11.4% | +5.2 pts |
| Duplicate contact rate | 12.0% | 1.3% | -10.7 pts |
| Closed-lost with a reason code | 42% | 97% | +55 pts |
| Rep hours/week on CRM admin | 4.6 | 2.1 | -2.5 hrs |
| Renewals unowned inside 90 days | 34 | 0 | -34 |